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DataSource’s current direct mail programs include marketing-based programs, follow-up and client retention efforts, and complete client response solutions. Our focus on services allows us to be flexible in meeting changing needs, and in modifying the solution as the campaign evolves.
Examples of our solutions include:
- Personalized, direct mail campaigns, utilizing individualized messages, and targeted at specific client and prospect segments.
- Client follow-up surveys and offers, also personalized based on our client’s unique understanding of opportunities and penetration / retention opportunities
- Completely outsourced client response services, including mail, telephone and web-based response follow-up. DataSource’s strong fulfillment and logistics capabilities allow for speedy turnaround on requested information and products, with complete tracking and reporting.
- DataSource manages its own print-on-demand center and information technology resources, enabling fast, controlled mailings. Our centrally-located facility provides excellent 1 and 2-day coverage to a large portion of the US population.
- Our combination of logistics skills with creative services provides our clients with a substantial advantage for direct mail services. And, our commitment to excellence and strong measuring and reporting focus assists clients in understanding and reacting to early program response, driving better results and stronger ROIs.
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